WHERE IC PROFESSIONALS COME TO TALK
IN THE KNOW: HOW TO LEARN MORE ABOUT YOUR AUDIENCE
1st July 2022
How well do we, as communicators, really know our audience? You should already have the basics down, such as their age, gender and ethnicity and their...
“Clough’s greatest gift as a manager,” said chat-show maestro Michael Parkinson writing in the Daily Telegraph after Clough’s death, “was in persuading players dismissed as has-beens and...
By Kirstin Gove, head of communications, Step Change In Safety
We’re a member-led, not-for-profit organisation for the UK oil and gas industry. We have about 150 member companies,...
It should come as no surprise that the UK workforce is getting older.
A number of factors contribute to this: we’re living for longer and, as a result, the age of retirement is increasing,...
'CULTURAL AWARENESS DAYS ARE A GREAT WAY TO BETTER UNDERSTAND COLLEAGUES'
23rd September 2020
Recognising and celebrating cultural awareness days and months is a positive, fun way to show colleagues that your organisation champions diversity, equity and inclusion, and wants to make it a...
As a mentor, the value you bring to a mentorship will largely depend on your approach.
Pat Mossop, head of communications and engagement at health and wellbeing social enterprise Turning...
SEEN BUT NOT HEARD? HOW TO CREATE INCLUSIVE WORKPLACES FOR BAME EMPLOYEES
17th September 2020
Most organisations tend to consider themselves as open-minded and progressive, and those that have diverse workforces like to let their demographic data do the talking. But a diverse workforce...
HOW CAN INTERNAL COMMS PRACTITIONERS PROGRESS TO IC DIRECTOR LEVEL?
30th March 2022
It’s commonly said that many people “fall into” internal comms – but that once they’re in, they’re hooked: a long career in engaging employees and delivering core messages in creative ways beckons, as you gain enough experience to eventually manage a team...
EVERYTHING IN ITS RIGHTFUL PLACE: HOW TO CARRY OUT A COMMS CHANNEL AUDIT
12th January 2022
Most people just don’t appreciate a well-crafted email – the care and cleverness that go into giving a piece of content impact. Outside of the communication business, they are probably also unfamiliar with the feeling you get when your labour of love – and this could be the Sistine Chapel of newsletters – gets consigned to the trash without so much of a read, let alone a reply...
USING EMPLOYEE ADVOCACY TO SPREAD THE GOOD WORD
7th January 2022
Employee advocacy – when employees promote their employer externally – is a great way to raise brand profile and credibility. When done properly, it can engage employees, generate business and attract new recruits...
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MOST READ
- 'OUR ROLE IS TO SUPPORT COLLEAGUES TO BE THE BEST THEY CAN BE'
- HOW CAN INTERNAL COMMS PRACTITIONERS PROGRESS TO IC DIRECTOR LEVEL?
- THE TEST OF TIME: HOW TO PRIORITISE YOUR WORKLOAD
- GET THE MESSAGE: COULD SMS HAVE A PLACE IN YOUR IC CHANNEL MIX?
- 10 WAYS TO MAKE A SPLASH WITH YOUR INTERNAL COMMS CAMPAIGN
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