WHERE IC PROFESSIONALS COME TO TALK
IN THE KNOW: HOW TO LEARN MORE ABOUT YOUR AUDIENCE
1st July 2022
How well do we, as communicators, really know our audience? You should already have the basics down, such as their age, gender and ethnicity and their...
I get news about the business from social media. Royal College of Nursing (RCN) tweets a lot of news about the organisation and what our chief exec is doing, so it’s much more immediate than...
Hands-free, voice-controlled devices like Amazon Alexa and Google Home have crept into homes at a staggering rate since their emergence a few years ago.
Amazon is currently the most dominant...
On Christmas morning last year, among all the scooters, Hatchimals and craft gin gift sets, thousands of people were unwrapping Amazon’s Echo Dot smart speaker, powered by the Alexa personal...
I like to think I’m pretty technological. I started using Twitter early on, and I’ve set up a presence on Facebook for organisations.
I keep on top of trends – I am always thinking about...
Wearables are tech-enabled clothing or accessories. They provide real-time data to help monitor and modify behaviour to meet your goals. They might be fitness trackers that monitor steps or sleep...
BOT SERIOUSLY... A DYNAMIC APPROACH TO INTERNAL CHAT
26th April 2018
At Bupa’s office in London, Skype for Business is installed on every employee’s computer – part of the company’s move to embrace digital tools and fresh ways of working. Skype for Business...
HOW CAN INTERNAL COMMS PRACTITIONERS PROGRESS TO IC DIRECTOR LEVEL?
30th March 2022
It’s commonly said that many people “fall into” internal comms – but that once they’re in, they’re hooked: a long career in engaging employees and delivering core messages in creative ways beckons, as you gain enough experience to eventually manage a team...
EVERYTHING IN ITS RIGHTFUL PLACE: HOW TO CARRY OUT A COMMS CHANNEL AUDIT
12th January 2022
Most people just don’t appreciate a well-crafted email – the care and cleverness that go into giving a piece of content impact. Outside of the communication business, they are probably also unfamiliar with the feeling you get when your labour of love – and this could be the Sistine Chapel of newsletters – gets consigned to the trash without so much of a read, let alone a reply...
USING EMPLOYEE ADVOCACY TO SPREAD THE GOOD WORD
7th January 2022
Employee advocacy – when employees promote their employer externally – is a great way to raise brand profile and credibility. When done properly, it can engage employees, generate business and attract new recruits...
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MOST READ
- 'OUR ROLE IS TO SUPPORT COLLEAGUES TO BE THE BEST THEY CAN BE'
- HOW CAN INTERNAL COMMS PRACTITIONERS PROGRESS TO IC DIRECTOR LEVEL?
- THE TEST OF TIME: HOW TO PRIORITISE YOUR WORKLOAD
- GET THE MESSAGE: COULD SMS HAVE A PLACE IN YOUR IC CHANNEL MIX?
- 10 WAYS TO MAKE A SPLASH WITH YOUR INTERNAL COMMS CAMPAIGN
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