WHERE IC PROFESSIONALS COME TO TALK
10 WAYS TO MAKE A SPLASH WITH YOUR INTERNAL COMMS CAMPAIGN
17th May 2022
1. Get real
All good campaign plans start with objectives. More than likely, you are looking to prompt a specific behavioural or cultural change within...
Thirty years since the world’s first text message was sent, people across the world receive and send text messages daily for all sorts of reasons. These days, many of the texts we receive are...
Emma Poxton, Events Consultant, Northumbrian Water Group
Our CEO Heidi Mottram loves nothing more than spending time with employees and had always done this through site visits and employee...
The British Psychological Society divides occupational psychology into five categories: leadership, motivation and engagement; learning, training and development; psychological assessment;...
Since 2000, global PR consultancy Edelman has tracked the concept of ‘trust’ and what it means to people across the world. Triggered by World Trade Organization protests in Seattle in 1999 in...
In 2020 Anna Bowen became one of thousands of UK workers who started a new job during lockdown. Ready for a new challenge and with over a decade of internal comms experience behind her, she took on...
For M&S, the value in keeping in touch with people who had invested so much in the company – and that the company had invested so much in also – was clear. It knew the best brand ambassadors...
HOW CAN INTERNAL COMMS PRACTITIONERS PROGRESS TO IC DIRECTOR LEVEL?
30th March 2022
It’s commonly said that many people “fall into” internal comms – but that once they’re in, they’re hooked: a long career in engaging employees and delivering core messages in creative ways beckons, as you gain enough experience to eventually manage a team...
EVERYTHING IN ITS RIGHTFUL PLACE: HOW TO CARRY OUT A COMMS CHANNEL AUDIT
12th January 2022
Most people just don’t appreciate a well-crafted email – the care and cleverness that go into giving a piece of content impact. Outside of the communication business, they are probably also unfamiliar with the feeling you get when your labour of love – and this could be the Sistine Chapel of newsletters – gets consigned to the trash without so much of a read, let alone a reply...
USING EMPLOYEE ADVOCACY TO SPREAD THE GOOD WORD
7th January 2022
Employee advocacy – when employees promote their employer externally – is a great way to raise brand profile and credibility. When done properly, it can engage employees, generate business and attract new recruits...
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