Digital & Technology
WHERE IC PROFESSIONALS COME TO TALK

MOBILE COMMS COULD BE JUST THE PUSH YOU NEED

You can be pushy in your internal comms without pushing people away, says Chuck Gose, strategic adviser for SocialChorus and founder of ICology.

22nd June 2018
As more and more companies invest in mobile apps, there’s one aspect of mobile that communicators are missing out on. The appreciation just isn’t there, but it absolutely should be. And it’s push notifications. Looking at Ste Davies’ Digital Communications Hype Cycle – a showcase of comms technologies – push notifications are still listed as an “innovation trigger.” In...
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