WHERE IC PROFESSIONALS COME TO TALK
PREPARING FOR THE IMPACT OF EXTREME WEATHER
In the second in our series of articles looking at how communicators have dealt with external events, here we look at how one organisation based in an area at risk of tropical storms prepares for unpredictable weather.
Aircraft manufacturer Gulfstream employs 12,000 people in and around Savannah, Georgia, and at other locations in Georgia and Florida. The whole area is at risk of tropical storms.
Anthony Bolton, the company’s senior manager of employee communications and events, says any meteorological threat to the area has a huge effect on employees.
“As soon as we learn that there’s a potential...
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