Opinion
WHERE IC PROFESSIONALS COME TO TALK

GOING IN TO BAT FOR WORDS

Not all heroes wear capes. Voice columnist Merlot McSinna is on a crusade to remind you of the power of the mighty pen (or keyboard).

30th April 2020
Words lie at the heart of all internal communication. It doesn’t matter which channel we’re using – digital, social, print or face to face – it’s the words that drive the meaning, the message and the motivation. “Get Brexit done”; “See it, say it, sorted”; or the one I hear most often around the workplace, “Comms can sort that!” What are the words that you’re...
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