WHERE IC PROFESSIONALS COME TO TALK
5 THINGS YOU NEED TO KNOW ABOUT... EMPLOYEE RECOGNITION
5th May 2022
1. Offer a financial reward.
Nolan Sundrud, senior director, communications, Health Net Federal Services
Leaders should frequently and publicly recognise...
EFFECTIVE UX PLANNING CAN SAVE MONEY AND IMPROVE EMPLOYEE RETENTION
25th January 2018
Can you summarise user experience – or UX – into something short and snappy?
The essence of UX is making a product that is easy to use, fits the user’s expectations, and also meets the...
I remember when internal communication was the poor spotty kid in the family of communicators. The good news: things have changed.
Most organisations now understand the value and importance of...
How many charities do you think you can name? If pushed, you could probably come up with a list of 20, maybe 30 – for some of which you probably aren’t completely certain of the correct...
CUSTOMER OBSESSION – HOW TO DRIVE BELIEF AND ACTION AMONG EMPLOYEES
27th December 2017
In recent years, the customer, once an important part of the strategic corporate mix, has become an obsession for many organisations; but why now, when customers have always paid the bills?
In...
The rapid progress in communications technologies and the internet has diminished physical borders and hurdles.
When the productivity of labour in one country becomes too costly, it is easy to...
Fate brought Hywel Ball to EY. As an engineering graduate, joining one of the world’s largest accountancy firms probably wasn’t part of the career plan. He stayed, though. His progression through...
As a leader, your first objective is to try everything to create and develop employment, rather than take it away. That’s more fun. But we are operating in competitive industries, and you can’t...
A candidate walks in, sharply dressed, a smile on his face and a firm handshake in tow. He sits across the table, listening intently as you talk about your company and the position for which he has...
HOW CAN INTERNAL COMMS PRACTITIONERS PROGRESS TO IC DIRECTOR LEVEL?
30th March 2022
It’s commonly said that many people “fall into” internal comms – but that once they’re in, they’re hooked: a long career in engaging employees and delivering core messages in creative ways beckons, as you gain enough experience to eventually manage a team...
EVERYTHING IN ITS RIGHTFUL PLACE: HOW TO CARRY OUT A COMMS CHANNEL AUDIT
12th January 2022
Most people just don’t appreciate a well-crafted email – the care and cleverness that go into giving a piece of content impact. Outside of the communication business, they are probably also unfamiliar with the feeling you get when your labour of love – and this could be the Sistine Chapel of newsletters – gets consigned to the trash without so much of a read, let alone a reply...
USING EMPLOYEE ADVOCACY TO SPREAD THE GOOD WORD
7th January 2022
Employee advocacy – when employees promote their employer externally – is a great way to raise brand profile and credibility. When done properly, it can engage employees, generate business and attract new recruits...
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