Opinion
WHERE IC PROFESSIONALS COME TO TALK
The birth of human space flight began in earnest in 1961, when Yuri Gagarin became the first person to journey into outer space. This prompted President JF Kennedy to make a pledge in the same year...
Meredith Bloom from  agency Top Banana started working in events five years ago and now helps clients create amazing live experiences. Why do you get a buzz from events? I like that...
The competitive nature of business has meant marketing functions have needed to evolve and innovate their communications to grow a healthy share of the market. Their measurement techniques prove the...
In internal comms, you need a firm idea of publication deadlines and when campaigns are launching. That’s all on your colour-coded spreadsheet, right? But campaigns usually get delayed or cancelled...
Even seasoned presenters and the brightest corporate minds can get a little tongue-tied and nervous standing in front of a panel or a room full of conference delegates. How do you keep the...
Imagine you are in a room full of business people and you spot someone who you know to be friendly – but they’re talking to two people who you know to be boring or unpleasant. Do you go over and...
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